20 BEST Things to Do in Madeira

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Now, this little Portuguese paradise might be small in size, but it packs a serious punch when it comes to adventure, natural beauty, and culture. While it’s often overlooked in favour of mainland Europe’s bigger destinations, that’s exactly what makes Madeira so special. It still feels like a bit of a hidden gem.

Some people think it’s just a place for retirees or slow-paced holidays, but that couldn’t be further from the truth. Sure, it’s peaceful when you want it to be, but if you’re after hikes that make your jaw drop, wild coastal drives, vibrant street scenes, or adrenaline-pumping canyoning, Madeira has you covered.

Here are some of my top recommendations for the absolute best things to do in Madeira on your unforgettable trip to Portugal. From lush levada trails to sky-high viewpoints and everything in between. So, grab your walking shoes, your swimsuit, and maybe a glass of poncha because there are some real gems coming your way!

1. Hike from Pico do Arieiro to Pico Ruivo

I’m kicking the list off here with one of the best things to do in Madeira – the hike from Pico do Arieiro to Pico Ruivo. It’s widely considered Madeira’s most breathtaking hike (and for good reason). It’s a high-altitude journey across the rugged heart of the island, where dramatic ridgelines, jagged rock formations, and sweeping vistas keep you in awe the entire way.

As you make your way between the island’s third-highest and highest peaks, you’ll pass through a series of tunnels, narrow paths carved into cliffs, and ever-changing cloudscapes that make the landscape feel almost otherworldly.

The hike offers a rewarding challenge, with roughly 10 km (6 mi.) one way, made up of steep climbs, descents, and elevation changes. Along the trail, you’ll encounter rare alpine flora and maybe even spot some local birdlife, like the Madeira firecrest. It’s a perfect adventure for keen hikers, photographers, and nature lovers looking to experience the island from its most dramatic vantage point. Reaching the summit of Pico Ruivo is truly unforgettable and completely worth the effort!

2. Explore Funchal’s Old Town (Zona Velha)

Next up on the list is exploring Funchal’s Old Town (Zona Velha), an absolute must when visiting Madeira. This historic neighbourhood is the beating heart of Funchal, full of character, colour, and charm. With its cobbled streets, lively squares, and centuries-old buildings, Zona Velha offers a fascinating glimpse into the island’s past while buzzing with modern energy.

You’ll find beautifully painted doors lining Rua de Santa Maria, cosy cafés spilling onto the sidewalks, and an epic mix of street art, galleries, and local life around every corner.

Honestly, it’s the perfect place to wander without a plan. You can pop into a traditional poncha bar, browse local artisan shops, or sample fresh seafood at one of the many open-air restaurants. In the evenings, the atmosphere comes alive with music and the aroma of grilled espetadas in the air. Whether you’re a history lover, foodie, or street photography enthusiast, Zona Velha captures the spirit of Madeira in the most authentic and welcoming way.

3. Ride the Monte Toboggan Run

Now, for one of the really fun things to do in Madeira – riding the Monte Toboggan Run! This quirky, high-speed experience is unlike anything you’ll find elsewhere in the world. It originated in the 19th century as a local mode of transport, with the traditional wicker sledges being steered by two carreiros (dressed in white with straw hats).

They guide you down the steep, winding streets of Monte using only their rubber-soled boots and ropes for control. It’s fast, a little wild, and a whole lot of fun!

The ride lasts around 10 minutes and covers about 2 km (1.2 mi.), offering scenic views and plenty of laughs along the way. It starts just below the Monte Church and ends in the suburb of Livramento, where you can grab a taxi or walk back into town. Whether you’re travelling with friends, family, or flying solo, this classic Madeira experience is a unique thrill you won’t forget!

4. Visit Monte Palace Tropical Garden

Another must-do while you’re in the hills of Funchal is visiting Monte Palace Tropical Garden. It’s a super peaceful and lush escape that feels like stepping into another world.

Set on a hillside in Monte, this stunning botanical garden is home to a vast collection of exotic plants, tranquil koi ponds, ornate tile panels, and winding pathways that guide you through themed areas filled with ferns, flowers, and hidden surprises. It’s beautifully maintained and full of little details that make every visit feel special.

As you wander through the garden, you’ll find Asian-inspired pagodas, African sculptures, and incredible viewpoints over the city and coastline below. The garden also houses a museum featuring a collection of minerals and Zimbabwean stone art, making it a culturally rich stop as well. It is honestly one of Madeira’s most enchanting places and the perfect spot to really get those zen vibes going.

5. Swim in the Natural Lava Pools of Porto Moniz

One of the more unique things to do in Madeira is taking a dip in the natural lava pools of Porto Moniz, a super cool way to enjoy the island’s wild coastal beauty. These crystal-clear pools were formed by volcanic lava and are naturally filled with fresh Atlantic seawater, creating a safe and scenic spot to swim right on the edge of the ocean.

Surrounded by dramatic cliffs and crashing waves, the contrast between the rugged black rocks and bright blue water is simply stunning and makes it one of the most beautiful places in Portugal to explore.

The main pools are well-maintained with walkways, changing rooms, and lifeguards during peak hours, making it a great spot for families and solo travellers alike. There’s also a more natural section nearby for those looking for a quieter, more raw experience. It’s such an epic spot for a refreshing dip or even snapping a few pics if you’re not a water baby!

6. Do a Levada Walk (like Levada 25 Fontes or Caldeirão Verde)

No trip to Madeira is complete without doing a Levada walk, a uniquely scenic hike along the island’s historic irrigation channels. Trails like Levada das 25 Fontes and Caldeirão Verde wind through UNESCO-protected laurel forests, past waterfalls, mossy cliffs, and deep ravines. Originally built to carry water across the island, these levadas now offer hikers a peaceful, immersive way to explore Madeira’s lush interior.

The 25 Fontes trail ends at a serene pool fed by 25 natural springs, while Caldeirão Verde rewards you with a stunning 100-meter waterfall. Both routes offer a mix of natural beauty and cultural history, with well-maintained paths, occasional tunnels, and unforgettable views.

Expect cool forest air, vibrant greenery, and the gentle sound of flowing water. It’s an experience that blends adventure and tranquillity in equal measure. Just don’t forget your hiking shoes and a flashlight for the tunnels!

7. Take in the Views from Cabo Girão Skywalk

Now, you have to head to the Cabo Girão Skywalk if you’re visiting Madeira. It’s this glass-floored viewpoint perched 580 meters above sea level on one of the highest sea cliffs in Europe. It’s not for the faint-hearted, but the reward is a jaw-dropping panoramic view over the Atlantic Ocean, Funchal’s coastline, and the terraced farmlands carved into the cliffs below.

The Skywalk offers a thrilling, slightly vertigo-inducing experience as you look straight down through the transparent floor, with nothing but air between you and the crashing waves. It’s a perfect stop for photos, especially at sunset when the ocean turns golden and the island glows.

Located just a short drive from Funchal, Cabo Girão is easy to reach and worth the detour. Whether you’re chasing views or just want a moment of awe, this spot delivers a dramatic slice of Madeira’s natural beauty. Bonus is that no hiking boots are required!

8. Watch the Sunrise from Pico do Arieiro

Watching the sunrise from Pico do Arieiro is one of the true hidden gems in Madeira. At 1818 meters, it’s the island’s third-highest peak and offers a mind-blasting, above-the-clouds sunrise that feels almost surreal. As the first light breaks over the jagged ridgelines and drifting mist, the sky transforms into a canvas of gold, pink, and soft purples. It’s a truly unforgettable way to start the day on the island.

The summit has a well-marked viewpoint and is super accessible by car, so it makes for one of the most rewarding experiences without the need for a strenuous hike. On clear mornings, you can spot neighbouring peaks and even Porto Santo in the distance.

My advice? Bring a warm jacket and your camera, and if you’re up for it, continue the hike toward Pico Ruivo.

9. Go Whale and Dolphin Watching

Whale and dolphin watching in Madeira is one of the island’s most unforgettable experiences. Thanks to the deep Atlantic waters surrounding the coast, over 20 species of whales and dolphins can be seen here throughout the year, including sperm whales, pilot whales, and playful pods of bottlenose and common dolphins.

Tours depart regularly from Funchal and other harbours, typically aboard catamarans or RIBs that offer great viewing opportunities and a respectful distance from the animals.

Sightings are common, especially in spring and summer, and many tours include the chance to swim or simply enjoy the ocean breeze. Whether you’re a wildlife enthusiast or just looking for a peaceful adventure on the water, this is a magical way to connect with Madeira’s natural beauty.

10. Explore Ponta de São Lourenço

Exploring Ponta de São Lourenço offers a dramatic contrast to Madeira’s lush interior. It’s this windswept, rocky peninsula where the land meets the Atlantic in spectacular style. As you follow the easy-to-moderate trail between Cais do Sardinha and Ponta do Furado, you’ll pass rugged cliffs, volcanic rock formations, and sparse, resilient vegetation that thrives in this arid microclimate.

Along the way, look for seabirds circling above and dolphins or whales playing offshore. There are several lookout points where you can pause for photos or simply soak in the view.

At the end of the trail, you’ll find a charming lighthouse and a natural pool, perfect for a refreshing dip. It’s a cool combination of light hiking, wildlife spotting, and dramatic coastal scenery, ideal for those who want to see a slightly wilder side of Madeira.

11. Visit Câmara de Lobos

Visiting Câmara de Lobos is your chance to experience the charm of a traditional Madeiran fishing village, just a short drive from Funchal. With its colourful boats bobbing in the harbour, narrow cobbled streets, and laid-back atmosphere, it’s easy to see why Winston Churchill once chose to paint here.

The town’s name, which means “Chamber of Sea Lions,” is indicative of its long maritime history. You can stroll the waterfront, sip a local poncha, and sample freshly grilled black scabbardfish, which is a local delicacy.

Câmara de Lobos also offers scenic viewpoints, like the Miradouro do Espírito Santo, and access to nearby Cabo Girão. Overall, it’s a relaxed, authentic slice of Madeira with epic culture, food, and sea views. What more do you want?

12. Taste Poncha at a Local Bar

Tasting Poncha at a local bar in Madeira is a must-do for anyone wanting to dive into the island’s vibrant culture. Poncha is a traditional drink made from distilled sugarcane juice (aguardente), honey, lemon, and sometimes other fruit flavours.

Served in small glasses, it’s known for its strong kick and sweet, tangy taste that perfectly captures Madeira’s spirited character.

Local bars, often tucked away in narrow streets or fishing villages like Câmara de Lobos, offer the most authentic poncha experience. Watching the bartender expertly mix the drink with a wooden muddler (a caralhinho) really adds to the whole experience. Whether you’re enjoying it as an aperitif or a casual nightcap, sipping poncha is a fun, social way to connect with Madeirans and celebrate their rich traditions.

13. Take the Cable Car to Monte

Taking the cable car to Monte is one of Madeira’s most scenic and enjoyable experiences. The ride begins in Funchal and gently ascends over terraced gardens, colourful rooftops, and lush hillsides, offering stunning views of the city and the crisp Atlantic below.

The ride lasts about 15 minutes and is a great way to appreciate Madeira’s natural beauty from above. Once you reach Monte, you can explore charming gardens like the Monte Palace Tropical Garden, visit historic churches, or simply wander the quiet streets.

For a bit of fun, many visitors take the famous toboggan ride back down, which is a more exhilarating way to return to Funchal. I can’t recommend it more for those who are into culture, adventure, and, of course, epic views!

14. Drive the Coast Road from São Vicente to Porto Moniz

Driving the coast road from São Vicente to Porto Moniz is one of the best places in Madeira to experience the island’s dramatic natural beauty. This scenic route winds along rugged cliffs, past lush valleys, and offers insane views of the Atlantic crashing against the rocky shoreline below.

The journey in itself is an adventure, with hairpin bends and tunnels carved into the mountainside. Along the way, you can stop at viewpoints to admire the wild coastline or explore São Vicente’s volcanic caves and lava centre.

The destination, Porto Moniz, is famous for its natural lava pools—perfect for a refreshing swim surrounded by stunning volcanic rock formations. If you’re someone who buzzes about unique geology, stunning scenery, and of course, you love driving, then it’s a really cool way to discover the more wild west coast of the island.

15. Discover the Fanal Forest

Discovering the Fanal Forest in Madeira is like stepping into a mystical, ancient world. This enchanting forest is filled with centuries-old laurel trees draped in thick moss, creating an eerie yet beautiful atmosphere. The fog that often rolls through adds to the magic, making it feel like something straight out of a fairy tale.

The forest offers several easy walking trails, perfect for exploring the unique flora and fauna while breathing in the fresh smell of petrichor. It’s a peaceful escape from the busier parts of the island, where nature feels untouched and timeless.

For those who love hiking or simply soaking up stunning natural beauty, Fanal is a must-visit. Whether you come for a quiet stroll or a photo adventure, the mystical vibe and lush greenery make it a truly unforgettable experience.

16. Visit the Mercado dos Lavradores in Funchal

Visiting the Mercado dos Lavradores in Funchal is a great way to experience local life and culture in Madeira. This vibrant market offers a wide variety of fresh fruits, vegetables, flowers, and seafood, making it an ideal spot to explore the island’s flavours and traditions.

Wandering through the market is one of the popular free things to do in Madeira, where you can observe the colourful displays and chat with friendly vendors. The building itself is also interesting, featuring traditional Portuguese tile art that depicts regional scenes.

Whether you’re looking to pick up some local produce or simply want to soak in the atmosphere, Mercado dos Lavradores provides a simple yet authentic glimpse into Madeira’s everyday life.

17. Take a Dip at Seixal Black Sand Beach

Taking a dip at Seixal Black Sand Beach is a refreshing way to enjoy Madeira’s unique north coast. Unlike the golden sands you might expect, this beach is covered in black volcanic sand, which is something rather different!

The waves are super mellow for swimming, and the natural rock pools nearby offer safe spots to splash around and explore marine life. Tip: Bring a dive mask and snorkel along!

What makes Seixal especially awesome is its relaxed vibe and stunning surroundings. Think lush green cliffs rising steeply above the shore. It’s honestly a hidden paradise. It’s less crowded than some of Madeira’s more famous beaches, so you get plenty of space to unwind and soak up the island’s raw beauty.

It’s perfect for a chill day by the ocean and just a cool way to experience a different side of Madeira’s coastline.

18. Sample Madeira Wine at Blandy’s Wine Lodge

If you’re still figuring out what to do in Madeira, sampling Madeira wine at Blandy’s Wine Lodge is a fantastic choice. Located in the heart of Funchal, this historic lodge offers guided tours that take you through the fascinating process of making Madeira wine, from the grape all the way to the glass.

You’ll learn about the island’s unique winemaking techniques and the history behind this famous fortified wine. The best part? Tasting several varieties of Madeira wine, from dry to sweet, paired with insights from knowledgeable guides.

It’s a fun, relaxed way to discover one of Madeira’s most celebrated products while enjoying the atmospheric cellars. Whether you’re a wine novice or enthusiast, visiting Blandy’s provides a rich cultural experience and a delicious taste of the island’s heritage. Plus, it’s one of the best Wine tours in the whole of Portugal, trust me, I’ve done a few!

19. Stargaze from the Peaks

If you’re looking for unique things to do in Madeira at night, stargazing from the island’s peaks is an unforgettable option. Madeira’s high elevations and clear skies make it one of the best places to admire the night sky, far away from any city and that dreaded light pollution. It’s also a great free thing to do if you’re worried about costs in Portugal.

Popular spots like Pico do Arieiro and Pico Ruivo offer wide, open views perfect for spotting constellations, planets, and even the Milky Way on clear nights. The cool mountain air and peaceful surroundings add to the magic of the experience, whether you’re an astronomy enthusiast or you’re just looking for a quiet and unique way to end your day. Just remember to bring warm clothes and maybe a flashlight for the walk back!

20. Experience a Local Festival or Folklore Event

Last but certainly not least is experiencing a local festival or folklore event in Madeira. It’s a fantastic way to connect with the island’s rich culture and traditions. From lively street parades during the Flower Festival to traditional folk music and dance at the Madeira Ethnographic Festival, these events showcase the vibrant spirit and history of the island’s people.

Attending a festival in Portugal also gives you the chance to enjoy colourful costumes, delicious regional food, and warm hospitality. AND it’s a great opportunity to see authentic Madeiran crafts and customs in action. Be it visiting during Carnival, the Wine Festival, or smaller village celebrations, these cultural experiences offer a memorable and immersive way to discover Madeira beyond its natural beauty.

Madeira might be a small island, but getting around still requires a bit of planning to make the most of your trip. Whether you’re hopping between Funchal, mountain villages, or coastal spots, there are several convenient ways to explore this beautiful island, depending on where you stay in Madeira.

Here are the most common ways to get around Madeira:

Taxis
Taxis are widely available, especially in Funchal, and are a convenient way to get from the airport or around town. While not always cheap, they’re great for short trips or if you want door-to-door service without the hassle of driving on mountain roads.

Car Hire
Renting a car is the most flexible way to explore Madeira at your own pace. Roads are generally in good condition, though some mountain routes can be narrow and winding. Driving allows you to visit remote villages, levada trails, and stunning viewpoints with ease. Remember, Madeira drives on the right side of the road, so don’t go making that mistake!

Public Buses (Horários do Funchal)
The island has a reliable public bus system that connects Funchal with most towns and villages. Buses are affordable and frequent, which makes them perfect for budget travellers. Just bear in mind that some routes can be slower due to winding roads and stops.

Cable Cars
For a scenic and fun ride, try the cable car from Funchal to Monte or from Monte down to the coastal village of Ribeira Brava. It’s a great way to enjoy panoramic views and avoid steep climbs.

Walking and Levadas
Madeira is famous for its levada walks, which are these old irrigation channels with adjacent footpaths. Many villages and towns connect via these scenic trails, offering a unique way to explore nature without a car.

Guided Tours and Shuttles
If you prefer not to drive or navigate public transport, there are plenty of guided tours and shuttle services available. These cover popular spots like Pico do Arieiro, Cabo Girão, and the Laurisilva forest, providing hassle-free day trips.

Scooter and Bike Rentals
If you’re a bit more adventurous, renting a scooter or electric bike is an option, especially around Funchal and flatter coastal areas. A word of advice – just be mindful of the island’s hills and narrow roads!

Don’t Forget Your Travel Insurance for Madeira

Now, before you get lost in the excitement of planning hikes, beach days, and epic sunsets, let’s talk about something super important – travel insurance. I know that it might not be the most glamorous part of travel prep, but trust me, it’s one of the smartest moves you’ll make.

Things don’t always go as planned. Flights get delayed, luggage goes missing, and sometimes you need medical help far from home. Having solid travel insurance gives you peace of mind so you can focus on enjoying your trip, not worrying about unexpected costs. So, do yourself a favour and get your travel insurance sorted BEFORE you leave. It’s one small step that could save you from a massive headache later!

ALWAYS sort out your backpacker insurance before your trip. There’s plenty to choose from in that department, but a good place to start is Safety Wing.

They offer month-to-month payments, no lock-in contracts, and require absolutely no itineraries: that’s the exact kind of insurance long-term travellers and digital nomads need.

SafetyWing is cheap, easy, and admin-free: just sign up lickety-split so you can get back to it!

Click the button below to learn more about SafetyWing’s setup or read our insider review for the full tasty scoop.

Here are some of the most commonly asked questions I get about the best things to do in Madeira:

Madeira is one of those destinations that catches you by surprise. But in the best possible way! Those who’ve set foot on this lush Atlantic island will tell you there’s something undeniably special about it. It’s in the mountain air, the rolling ocean mist, the burst of colour in every garden, and most of all, in the genuine warmth of the people who proudly call this island home.

Don’t let its small size fool you, though, because Madeira is absolutely packed with epic, unique, and unforgettable experiences. Whether you’re hiking jagged volcanic peaks, wandering through mossy levada trails, paragliding over dramatic coastlines, or simply enjoying a glass of local wine, there’s something here for everyone.

Madeira is a place that invites you to slow down, breathe deeply, and reconnect with nature, with culture, and with yourself. I can only describe it as a place of ridiculous contrasts, from its rugged cliffs, gentle gardens, and sleepy villages to lively festivals and modern food scenes.

So, if you’re ready for adventure, beauty, and a whole lot of “wow” moments, this guide to the best things to do in Madeira is for you. Go ahead, pack that suitcase, charge your camera, and get ready to fall in love with this enchanting island.

Happy travels! Madeira is calling.